Pip – c2c’s Travel Assistant

Character design and illustration system guidebook

Introducing Pip!

Friendly, big-eyed character created for c2c.
Serves as a travel assistant relaying important safety information.
Pip is the playful mascot that loves to engage with passengers.

Origin of Pip’s unique shape
Different Pip’s roles and jobs
Pages from illustration system guidelines
Made in collaboration with Bandstand.
Big thanks to the amazing James Clarke and Louise Chaplin for this opportunity.
Character design and illustration system guidebook